Six Factors Necessary To Get Your Property Sold...
1. Setting the right price. In today's competitive real estate market, buyers
have access to more information than ever before. You have one chance to make a
good first impression. In determining your asking price you should calculate the
average sales price to list price ratio in your neighborhood. If you're serious
about selling your house on your own you may want to offer a buyer a price
incentive. After all, the buyer you’re looking for isn't using a broker either.
National statistics indicate that For Sale By Owners usually wind up with about
9% less than what they could have gotten by using a broker.
2. Create your marketing plan. An ad in the paper, a sign in the front yard and
word of mouth is a good place to start but where do you go from there? The more
qualified buyers that you expose your property to, the higher the odds of
finding a buyer that's willing to pay your price. I invite you to take a look at
my marketing plan, and learn some strategies that may help you get your home
sold.
3. Preparing your product. Many factors come into play in preparing your
property for showing. I'll be happy to give you my secrets for properly
preparing your home for showing.
4. Four questions to ask every caller: (1) Are you pre qualified? (2) What's the
name and phone number of the person who pre qualified you? (3) How much did you
pre qualify for? (4) What's your possession deadline?
You have to separate lookers from buyers. You don’t want to wind up entering
into an agreement with somebody that down the road doesn't qualify to buy your
property. I'll be happy to put you in touch with my lender to help you pre
qualify your callers.
5. Properly presenting your property. Don’t get emotional. When I'm showing
properties to buyers I don't even want the sellers there, because buyers are
less likely to express their true feelings. I invite you to call me today and
I'll share with you my strategies on presenting your property professionally.
6. Negotiating the sale. It's a fact even in a seller's market over 90% of the
properties sold sell for something less than the asking price. Prepare yourself
for offers less than your asking price. Don't get emotional. After all, one of
the main reasons a buyer is shopping For Sale By Owners is to try to get a
better price. They know you're not paying a commission. Be prepared, and present
evidence proving the value of your property. A third party negotiator can
literally save you thousands in negotiating the sale of your property.
What's most important to you in the sale of your property? If it's putting the
most amount of money in your pocket as you possibly can, I invite you to contact
me directly.
A Word About Selling Your Own Property...
Approximately 70% of For Sale By Owners eventually wind up using a broker.
National statistics indicate that successful For Sale By Owners on average wind
up accepting about 9% less than what they could have gotten if they had used a
professional real estate broker.
In general, the only reason buyers shop For Sale By Owners is because they know
a For Sale By Owner isn't paying a real estate commission. Typically a serious
buyer will discount the asking price by at least the amount of the real estate
commission.
If you're serious about putting the most amount of money in your pocket from the
sale of your property, I invite you to contact me directly. I'll share with you
my honest evaluation of what I will be able to put in your pocket when it's all
said and done. We can compare bottom lines. The worst thing that will happen is
you will learn some things to help you accomplish your real estate objectives.
I'm Not Going To Bug You!
Promise. Nice Home! Bet your telephone has been ringing off the hook with agents
wanting to list it! That's just not my style. In fact, I know that there are certain instances when
people should try to sell it themselves. I stopped by to let you know that I'd be more than happy to give you some tips
that might prove beneficial, any one of which could save you time, money, and
headaches.
If later you do decide to list with an agent, I hope you'll remember me as the
agent who "wasn't" calling you all the time.
Most owners who later list with me mention that they like that approach.
I hope you do too.
If you do decide to use a broker at some point in the future, nobody is better
qualified than I am. That's why I'm able to offer Sellers like you my exclusive
Personal Guarantee. A home marketing system so proven that it's actually
GUARANTEED.
My Marketing System can get your home sold at the highest possible price.
That is what you're looking for, isn't it? I don't think that saving a
commission
is wrong. Not every seller needs an agent. Whether you do or not is up to you
entirely.
I simply want you to know that if you have some questions, or if I can assist
you in other ways, such as Free Relocation services, or possibly the purchase of
a new home, all you have to do is call me. I'll arrange an appointment to visit
with you about all your alternatives.
No pressure. No sales pitch. No hype. No kidding.
David A. Burns FRI,. CMR, CRES
President
Email dburns@calgaryrealestateservices.com
Call Direct 403-212-2620
24 hours a day 7 days a week
